Targeted marketing letter to every holistic practitioner in our area. Chiropractors, midwives, doulas, lactation consultants, nutritionists, yoga teachers and studios, naturopaths, acupuncturists, health food stores, cloth diaper services, etc. Sources: phonebook, online yellow pages, various associations of holistic practitioners. The letter will ask them to form a partnership with us – as a sponsor, resource alliance member and/or member. In the letter, part of the partnership includes them talking us up to their clients, putting our literature in their office, etc.
We'll also ask for raffle donations for the Open House launch of our chapter in the letter-
All Leaders & Members: Post flyers as many places as possible. Starbucks, local coffee houses, and Jamba Juice all have free community boards. Other ideas: rock climbing gym, Music Together locations, Whole Foods, local health food stores, and everywhere else we can think of.
Place Community/Bulletin Board ads (free of charge) in the local papers-
Attend farmers markets-
Press releases-
Post announcements on all the local Yahoo groups we are a part of (vaccination discussion group, the local homeschool group, LLL breastfeeding group, AP groups, local MOMS club, local organic food co-ops) plus Mothering.com
Make announcements at local LLL meetings-
Table at the local Babies R Us Healthy Baby fair-
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